The Filmmaking Gear That Actually Made Me More Money in 2024
As filmmakers, we’ve all felt the allure of shiny new gear. It’s easy to believe the latest camera or lens will transform our work and bring in high-paying clients. But how often does that really pan out?
This year, I put that theory to the test. I sifted through countless pieces of equipment and focused on what truly impacted my bottom line.
Spoiler alert: it wasn’t about having the fanciest gear—it was about making strategic investments. These tools not only improved my workflow but also helped me deliver better results for my clients.
Let me share the filmmaking gear that genuinely made me more money in 2024 and why they might do the same for you.
1. M1 Max MacBook Pro: Editing Powerhouse
The M1 Max MacBook Pro wasn’t just a purchase—it was a game changer. Editing used to be a time-consuming process, especially when working with H.265 files on my old system. Proxy workflows were the norm, and playback issues were a constant frustration.
Why It Worked:
Seamless Playback: The M1 chip handles H.265 files effortlessly. No more proxy files, no more choppy playback—just drag and drop into Premiere Pro and go.
Portability: Whether in a car, on a plane, or at a coffee shop, this laptop’s performance doesn’t dip when unplugged.
Efficiency Gains: Faster exports and smooth multitasking with Adobe Suite apps saved me countless hours.
Takeaway:
Invest in tools that eliminate bottlenecks in your workflow. Time saved is money earned, and the M1 Max MacBook Pro proved its worth within months.
2. SmallRig FreeBlazer Tripod: Speed Meets Stability
Tripods aren’t the most glamorous gear, but the SmallRig FreeBlazer changed how I work on set. Its innovative single-latch system for adjusting leg height saved precious setup time.
Why It Worked:
Time Efficiency: Adjust all three legs with one latch each, cutting down on setup time significantly.
Durability and Fluidity: Sturdy build and smooth fluid head for seamless pans and tilts.
Rental Potential: High-quality gear can command better rental rates, making this tripod a dual investment.
Takeaway:
Efficiency matters. Look for gear that simplifies repetitive tasks and opens up new revenue streams, like rentals.
3. Rode Wireless Pros: Audio Excellence
Audio is half the video experience, and the Rode Wireless Pros ensured my sound quality matched my visuals. From interviews to on-the-go shoots, these mics delivered reliability and performance.
Why It Worked:
32-Bit Float Recording: No worries about clipping or under-recording; everything can be fixed in post.
Built-In Backups: Internal recording saved the day on multiple occasions.
Ease of Use: Quick setup and seamless integration with my workflow.
Takeaway:
Prioritize audio quality. Great sound can elevate your projects and set you apart from competitors.
4. LumeCube Studio Panel Kit: Lighting on the Go
Lighting can make or break a shoot, and the LumeCube Studio Panel Kit became my go-to for portable, reliable illumination. These lights balanced functionality and travel convenience perfectly.
Why It Worked:
Portability: Compact design and internal batteries meant I could use them anywhere, even without outlets.
Color Versatility: Adjustable temperature dials for creating mood and depth in my shots.
Travel-Friendly: Lightweight and easy to pack, ideal for shoots across multiple locations.
Takeaway:
Invest in lighting that adapts to your needs. Portable options are invaluable for creators on the move.
5. High-Capacity, Fast SD Cards: Storage You Can Rely On
Running out of storage mid-shoot is a nightmare. High-capacity, fast-read SD cards, like those from Lexar Pro, eliminated this stress entirely.
Why It Worked:
Ample Storage: No need to constantly switch cards during a shoot.
Speed: Quick read and write times ensured smooth recording and data transfer.
Reliability: Durable cards that kept up with high-bitrate 4K and 8K footage.
Takeaway:
Don’t skimp on storage. High-quality SD cards are a small investment that protects your work and ensures a smooth shoot.
Final Thoughts: Smart Investments for Filmmakers
The key takeaway from my gear journey in 2024 is this: not all equipment is created equal. The best investments are the ones that save you time, improve your work, and add value to your business. Whether it’s a faster laptop, a more efficient tripod, or reliable lighting, these tools pay for themselves through better results and increased income.
Actionable Steps:
Evaluate Your Workflow: Identify pain points or inefficiencies and look for gear that addresses them.
Start Small: Invest in versatile tools that can adapt to multiple projects.
Track ROI: Keep tabs on how your gear is contributing to your bottom line.
Your filmmaking journey doesn’t need to be an endless chase for the latest and greatest. Focus on gear that makes a difference—and watch your business grow.
What gear has transformed your workflow or business? Share your thoughts in the comments below, and let’s keep the conversation going!
